OUR HISTORY
Everyday, nearly 4,000 young people under the age of 18 try their first cigarette. More than 6.4 million children living today will die prematurely because of a decision they make as adolescents-the decision to smoke cigarettes. It is our position that the nicotine in tobacco products is habit forming and constitutes as a “gateway drug.” For these reasons the ACHIEVE drug awareness campaign came into existence.